Weiss PR created and implemented a proactive communications initiative that complemented the client’s own in-house social media program to help the company enter and generate awareness in the U.S. market.
Weiss PR designed a media and influencer relations program that would influence people of all skill levels to seek free cybersecurity training through Cybrary, making Cybrary the go-to destination for cybersecurity training, as well as one of the most important cybersecurity communities on the Web.
Weiss PR brought all aspects of Verne Global’s social media presence into alignment with unified communications goals and purpose, and has helped build overall awareness of the company and its leadership.
Weiss PR developed a marketing communications campaign that relied heavily on media and influencer outreach to help differentiate SpotCrime from its competitors in the marketplace.
Weiss PR designed a media and influencer relations program that focused on reaching high-value bloggers and media that covered start-up technologies, security and encryption, and Dropbox.
Weiss PR was brought on board to help Sensics – a company known primarily in the defense and training markets – break into the gaming and entertainment space through the launch of its new SmartGoggles™ virtual reality technology at the International Consumer Electronics Show (CES) in Las Vegas.